Hello, my name is Meghan Nechrebecki
and I'm the founder of Health Care Transformation.
I'm here to tell you why asynchronous recorded
video is one of the most important digital health
tools needed to drive financial and operational improvements
while achieving your organizational mission.
With our partnership support, you'll
be able to smoothly transition to the digital care journey
experience for your consumers and achieve measurable ROI.
Videos are one of the most engaging mediums
you can use.
Not only do they grab people's attention, but they keep it.
They have the power to strike a deep connection that drives
human knowledge and behavior.
Over 80% of online content is now video,
and more than 500 million hours of videos
are watched daily on YouTube.
Videos get 1200% more shares than text and images
combined. When it comes to retaining the information
folks retain
95% of the info conveyed in a video, compared to only 10%
of written text
and when it's verbal, well, in one ear and out the other.
For example, imagine the difference
in information retention in a diabetic patient who
can watch and rewatch recorded videos
before and after their appointments
explaining A1C checks, medication management, blood
sugar management, wound management, the importance
of annual eye exams and more.
We can easily caption these videos into multiple languages,
we can see who watched them,
we can confirm understanding.
If you are not using recorded video at your organization,
then you are wasting money.
You're wasting money on thousands of paper pamphlets
that are tossed in the trash without being read.
You're wasting money having six figure clinicians repeatedly
educate patients on basic, standard, redundant
information.
If you aren't using video, you're
not achieving your organizational mission.
Your patients are stressed and confused
and they do not know how to properly navigate
their clinical situations or care plans.
Nine out of every ten adults are health care illiterate,
which means the majority of folks
do not understand basic health care terms
or how to navigate these complex health care conditions
and situations.
So where can you use recorded video
as an asynchronous care tool?
Literally any topic where you seek
to achieve a targeted increase in revenue,
decrease in cost, or improvement in patient outcome
or experience. We create videos ranging from pregnancy care
to mental and physical health improvement,
cancer navigation, diabetes management,
post-acute discharge planning, advanced care planning,
and any other custom content to meet your high-priority patient
navigation needs to strengthen your organization.
We are not a video library.
Video libraries are filled with content
that is never watched and never achieves an ROI.
We are different in both content and delivery.
When it comes to content,
our video production experts come from outside the healthcare
industry to drive consumer activation and engagement
through video
while our insider healthcare experts
deliver meaningful health care navigation content.
When it comes to delivery, we work
with you to set a specific quantifiable goal
and then create meaningful video content focused at that goal.
With our wraparound consulting, we
create an operational marketing plan
to ensure the videos are integrated into your workflows
in order to achieve the desired ROI.
Our videos are purposely created high quality, low cost
to ensure long term affordability
and we work with you to integrate
your asynchronous care strategy into your current strategic
priorities to reduce burden on your providers and staff.
We are here to be your partner and derive
value from your asynchronous care
strategy and implementation.
With recorded video, you can stop wasting money,
achieve your organizational mission,
and ensure future market success as an innovative, high value,
consumer-centric organization.