welcome to the stage Mr. Phong Le, president
and chief financial officer. - Welcome
to MicroStrategy World.Now. The
future is now. 2020
was an unbelievable year and
2021 will be a fantastic year.
me share two key observations about what separated
the most successful companies in 2020.
and entities who already digitally transformed
into 2020 and who were in truly embracing
the virtual wave throughout the course of 2020, those
are the ones that survived and thrived,
more importantly, corporations and entities
who surrounded themselves with customers, with partners,
a community, with friends that already digitally
transformed going into 2020 and
embraced the digital wave in 2020, those
are the ones that truly survived and thrived,
and of course the partners are key. It's
not good enough for your company to have perfected
your internal organization, but it's important to choose the
partners wisely that you work with, the ones that manage your
supply chain, the ones that manage your systems, the
ones that manage everything around you, and
as your partner, MicroStrategy hasn't just survived. We
thrived in 2020. We're
more excited about our future than we ever
have been before, and a big part of our success has
been our customers, partners, and friends
that you will hear from over the next couple
of days at MicroStrategy World. So
let me start with thanking all of those folks
who've helped MicroStrategy be successful in 2020.
want to thank our Bitcoin partners. We
have an awesome Bitcoin track that will be happening
over the course of the next couple of days also. We
will share some of the things that make Bitcoin
successful as a capital allocation strategy, and
I want to thank the partners who joined us for that too,
finally, most important, I want to thank our community. I
want to thank all the folks, all the developers, all
the analysts, all the data scientists, all the users, all
of the architects who are part of
the MicroStrategy community, who are here over the
next couple of days and have will share, and
will share in all the knowledge.
What a year.
global business environment
has undergone unprecedented change.
For all of you attending World from home, you're
in good company. An
incredible 42% of the U.S. labor force now
works from home. So
by sheer numbers the U.S. is a work from home economy. Almost
twice as many employees now work from home as
they work from the office or outside of their home. How
you work has changed incredibly.
more strikingly, if we consider the contribution of
the U.S. global domestic product based on the earnings of
those folks that work from home we now have two thirds
of the U.S. economy as a work from home economy. We
don't think that's going to change a
lot in the near future, and it'll change a
little bit in the far future.
how you interface with your customers
has changed significantly also.
The face of your customer interaction is moved from
in-person to the call center. We've
seen an increase of call center calls and interactions 800%
over the course of early 2020, and that hasn't
much as you go to the latter part of 2020. We
now see 400% increase on a year over year basis of
interactions in the call center. That's
tremendous, it's dramatic how you interface with
your customers has changed. How
your customers interface with you has changed. The
ability to do research, the ability to find information
through your phone, online, talking to other folks
has increased the amount of time someone spends
on a major purchase significantly, on average four
months or more to make a major purchase. That's
a big change in how your customers are
interacting with you now, too. Now
the good news of all of this is even though
the global economy has changed significantly, the
outlook is getting better. In
December of 2020, 61% of respondents believe
the global economy is going to get better in
the next six months. That's
up from 51% in October, 47% in July. For
companies who've embraced the virtual wave, the
opportunity to excel and to grow is improving,
we expect that to continue over the course of 2021. So
what do you need to do to make sure that you're prepared as
a company, as an employee, as an individual? You
need to make sure that your in technology
infrastructure is resilient. You need
to make sure that your systems can have the
same identical functionality on premise or in the cloud
and are easily portable.
You need to make sure that your internal operations are
resilient, that you can change within course of a day, not
weeks, not months, employees working from home to
the office to the union factory to back at home.
customer experience needs to be completely virtual. You
need to have a 360 degree view of your customer
from every single angle possible, at the point of
initial contact, for at the point of purchase, at
the point of returns. That's
critical, and on the people side, you
need to be able to recruit, hire, onboard, coach,
train your employees completely virtual. Finally,
the virtual wave opens up brand new business
horizons, brand new corporate strategies, brand
new financial strategies, and brand new balance
sheet strategies, and we want to share one
of those with you, one of the ones that have made MicroStrategy
so successful in 2020.
MicroStrategy is one of the companies that
have made this transition. We've
digitally transformed. We
now embody the virtual wave and we want to,
over the course of the next two days, along with our
partners and our customers, share what we've done
and what they've done that can make you successful.
In 2020, we did some really innovative things, embracing
the virtual wave that we're very proud of and
we hope really helped you out as customers. One,
we provided free education for three months of the year right
after COVID-19 hit and people were working from home, people
were furloughed, people were laid off. We
provided our entire suite of education free, and
over 30,000 of you took advantage of that, and
over 6,000 of you became certified in MicroStrategy, and
we were really excited to share that, and we're excited that
you took your time and gave it back to us in return. Thank
you very much.
also upgraded over 1,500 of you to the latest version of
MicroStrategy, MicroStrategy 2020. MicroStrategy
2021 now coming up and why is that important? It
is the most feature rich, most resilient
piece of software that we've ever created, and
we're very excited about that, and we'll share more with
you about that over the course of
the next couple of days, and
we launched ExpertNow, a unique offering in the
software industry where you can, at
the click of a button, launch a session, face-to-face virtually,
with a MicroStrategy expert to answer any
question that you might have. It
was extremely successful and thousands of you
took advantage of that. Thank
you for making ExpertNow successful. From
a product perspective, you know MicroStrategy's
foundation has always been
a great business intelligence and analytics product,
and that has not changed. Over
the course of the next couple of days,
over the course of the next hour, you'll hear our
organization talking about all the great things that
we've done with our product in HyperIntelligence, in
cloud intelligence, in embedded intelligence, and
we'll talk about all the great new
features of MicroStrategy 2021. We'll
talk about the launch of one of the most exciting
products MicroStrategy's ever unveiled, Hyper.Now, which
is HyperIntelligence at your fingertips within
30 minutes through our fully SaaS-enabled cloud. We'll
talk about our feature release of Intel.Now, which
is Hyper.Now, but for business intelligence available
at your fingertips in 30 minutes. Really
excited about some of those roll-outs, and
of course we're going to share knowledge over
the course of the next couple of days with you,
with our customers, with our partners, and in turn, our
customers and partners will
share knowledge with each other. Very
excited about that. Knowledge
on how to transform your analytics, how
to transform your organization, how to
transform your people, and
how to transform your balance sheet.
with that, I want to welcome
you all to MicroStrategy World.Now. I
want you to spend the next couple days thinking about how
your company will embrace the virtual wave and
how MicroStrategy can help, and with that
I want to introduce our first customer keynote speaker
I want to introduce a corporation and a partner
that I can not be more proud of, and
I cannot be more humbled by. They've
defined digital transformation in
the last few years, and in 2020, they used
digital transformation to bring to market at
record speed a vaccine for COVID-19 to
allow the world to open up again.
like to introduce you to Priya Shetty-Hummel, director
of global business intelligence at Pfizer. Thank
you very much.
music) -
Priya Shetty-Hummel and I am the U.S. lead for
the commercial business intelligence and
analytics within Pfizer, and what that means is
we support a organization of 5,000 plus.
We have the largest field force within Pfizer here in
the U.S. across all of our different business units, and
our group supports these reps in a, to be able to do their
work in the most knowledgeable manner and
most efficient manner possible, and also support the
commercial leadership and the analysts that
are continually looking for opportunities and
improvements on the way we share information with
the field force.
We did have a lot of choices as we looked around the
landscape of the BI tools. Fundamentally,
we wanted to fix two problems that
we've struggled with for a long time.
One is speed, and the second is consistency. So
as we have tried to evolve with the BI roadmap, we
have struggled with fully addressing these
two aspects of our solutions.
So our first goal was to find someone that
would really help us solve those two problems, and
then we wanted someone that was completely
focused on BI.
It wasn't something that they did on the side but
that was what they did. We
felt that that would be the meeting of the minds because
that is what my organization does and what we do as
part of the Pfizer data and analytics group,
and we wanted a partner that we could innovate
and do some great things with, and we believe we
found the right partner with MicroStrategy.
once we selected MicroStrategy, part of what we launched
was something called Super Inform the Rep program. So
the idea of this is this would create
a suite of tools that we could enable our reps, our leadership, our
analysts, and they can all work off of a database line that
can be consistent, but they have dashboards and
reporting and ad hoc reports that they can develop
to meet their more specific needs.
So, part of what we're doing with the smart suite of tools is
we're developing that personalized experience for each of
our user groups, our field reps, our leadership,
as well as our analysts, but we're keeping in mind the
consistency, which was one of the problems we
were looking to solve is to make sure
that they look at their vision of the world.
They're still seeing the same data and the metrics and KPIs
that they look at are consistent, but they get a
personalized and uniform experience that they can make decisions
needed for their role in
the commercial organization.
(exciting
and gentlemen, welcome to World 2021, brought
to you by MicroStrategy. Here
to kick off the event, executive vice president and chief
marketing officer Hugh Owen.
everywhere. It's
our north star, it's our vision.
We build the best software and services to help our
customers deliver on that intelligence.
2021 is the most advanced software we've
ever built, and it empowers our customers to
deliver intelligence everywhere to their teams, to
their departments, to their entire organizations.
recognize there are thousands of people with us today
who are completely new to MicroStrategy.
So let me ask the question, what is MicroStrategy 2021? Well,
MicroStrategy 2021 is an analytics platform
that is built on three core foundations.
One, a modern set of experiences for your executives
your consumers, for your analysts and your architects and
your administrators to be able to build amazing content, consume
amazing content, manage amazing content,
built on an open architecture that lets you customize
build custom web analytics applications, mobile
applications, desktop applications,
and then built on a foundation that is enterprise class,
meets and surpasses the governance and security needs of
government agencies, financial institutions,
healthcare companies with their incredibly strict
requirements as they apply to, to sensitive data, and
MicroStrategy 2021 is the only
HyperIntelligence, by far and away the most transformative
thing that has happened in the entire analytics
industry for a decade.
delivers intelligence everywhere,
in that regard, MicroStrategy 2021 is more than just the
next generation of MicroStrategy.
It is the next generation of analytics.
I realize the virtual wave has transformed how all
of us work and when you can work anywhere, you
need intelligence everywhere. So
we've put together an intelligence everywhere playbook, a
set of steps that you can execute using MicroStrategy 2021 to
deliver intelligence to all of the users to
support all of their decisions. So
let's get started. Step
one, deploy HyperIntelligence
HyperIntelligence injects all of the value that
you have in your data that is trapped away in
dashboards and documents and reports into
the applications that you already use. It
injects that intelligence into your emails, into salesforce.com,
into every single webpage that you look at,
and to show you how HyperIntelligence works and how we've
improved on it in
MicroStrategy 2021, MicroStrategy product manager Nida Imtiaz.
I hope
everyone is enjoying the keynote so far. Today.
I'll be giving you a sneak peek into
what's exciting and new, but before we get going,
let's take a step back to understand what
HyperIntelligence is solving. You
have done all your work. You
have made huge investments in IT and analytics. You
have created your data, modeled it, and
built sophisticated dashboards but you still don't see the
level of adoption that you want or expect. So
we invented HyperIntelligence to inject that data about
customers, products, and people into
the tools you use every day. HyperIntelligence
automatically scans for words
and instantly presents information you need to
make faster and smarter decisions. It
goes wherever you go. You
can access your cards on your browser, mobile device, and
your Outlook email client. It's
a tiny little investment that can make every
application you use HyperIntelligent and
will transform the way you work.
We designed cards around an incredibly familiar object like
business cards that everyone
understands and loves to share. With
HyperIntelligence, we want our users to share the data in
the form of cards in apps that they are already familiar
with, like Twitter, so that the users can
post information that they can trust. In
MicroStrategy 2021, we optimized the code to
accommodate for millions of rows of data with
pattern matching, a new matching technique that
looks for predefined patterns. Additionally,
we made enhancements to make it even
easier to design cards. You
can now create derived metrics on the fly, create
captivating cards using the new image widget, and
you can even replace the data set on the card without
losing the original card design that
you've spent so much time designing. As
Hugh mentioned earlier, with the new Hyper.Now offering, you
can sign up for a free trial from our website with
just one click and get started in minutes. With
this offering, we create an environment for you so
that you could focus on building and deploying cards.
You can easily invite others to your environment through
email so they too can build, share, and
consume HyperIntelligence cards.
The best part about HyperIntelligence as a whole is that it
shares the governance and the security features
of the MicroStrategy platform, making it viable for
government, financial, and healthcare sectors. If
you want to learn more about the new features in detail, don't
forget to join us at the
HyperIntelligent session later today. With
that, I'm going to hand it over to Hugh.
incredibly excited when we get to build new,
innovative capabilities that help our customers, but
it is magical when those customers roll out those
capabilities and influence thousands of their users.
really excited to introduce the next speaker, an
amazing company, building an amazing application. Here's
Vijay from ServiceNow.
my name is Vijay Kotu.
I lead analytics for ServiceNow.
ServiceNow is an enterprise workflow company. Our
mission is to make the world of work work
better for people by enabling
digital transformations with our customers. Data
is fundamental to ServiceNow's mission. We
want to create smarter way to work. We
want to create more efficient way to work,
and the way that we do that is leveraging data
analytics and AI are particular. Analytics
plays a very important role in
the growth of ServiceNow. We are a
customer focused company. We
want to know everything about our customer journey
and everything that we do in the organization is
aligned to our customer journey,
so we want to better understand it and how we can improve
our customer journey and exactly know where
customers need our help, and after speaking about it, and
after drilling down into the real purpose, we
found out that the purpose of analytics is to create the
decision making capabilities for the company,
and we organized everything around those decisions, and
when we figured out these are not the decisions that
needs to be just in one function and other function, it
is across an enterprise. In
data and analytics, we have a last mile problem. It
is very much like an e-commerce company spending
billions of dollars and, and working on the
backend, the website and the supply chain and
delivering the package that you want all the
way to the lockbox near you, but not to your doorstep.
That is the last mile problem, and similarly, in
the data space we have made so much investment, investment
in integrating data, to clean it, to assemble it in
a data Lake and expose that using
the visualization system, dashboards, develop
AI models and everything. The
value of everything goes to negative if you can't
get this information in the hands of our users. That
is that last mile problem for data and analytics
and Hyper cards bridges bringing the data right when you
need it and where you need it rather than you going to
a lockbox kind of dashboards for you to
gain that information.
saw an unmet demand. Let
me tell you a story. Right
now, I feel like I need a cup of coffee,
but it's going to take about five minutes for me to
brew a coffee or it's going to take about 10 minutes for
me to go to the nearest cafe. So
I'm foregoing a cup of coffee because of that time
it takes for me to get that right now. If
there's a cup of coffee ready, I'll probably consume it. So there's
a demand, I haven't actually met that demand. Similar
to that in the data space, there's always unmet
demand of needing those insights. For
some reasons, users may not go to a particular dashboard
because it might take time or probably they didn't know where
the information is, or if you can provide that
information when they need it. That's
this unmet demand HyperCard is going to solve. We already
provide analytics at scale across many roles in
our company, and any users of those analytics can
use Hyper cards to get the data even faster,
get more insights. In
fact, we have connected all this data to that and
that is essentially the knowledge graph strategy.
So HyperCard provides an that entry part into
our knowledge graph of
data within the company. HyperCard
provides great way for us to search
across the data to see if a customer or a sales rep or
account manager or a prospect or a product. They
can get the full stats very quickly using
the search mechanism.
most organizations, if they've invented
a brand new way of consuming intelligence, a
way that's so simple you don't even have to click once, well,
they're declared a success.
our engineering team. They
wanted to make it so easy that you could see the
underlying data patterns without even moving your mouse,
as simple as opening your eyelids. We
call it HyperVision and it's new in MicroStrategy 2021. To
show you more, let's go back to Nida. -
Hugh. So
in MicroStrategy 2021 HyperVision reveals the
positives and the negatives of your key business topics with
a quick glance at the underlying color, and it works with
any application you use today. Previously
without HyperVision, your application would
be plain and simple. You
wouldn't really know what needs your immediate
attention, but by enabling HyperVision, you
can spend more time focusing on
the topics that are critical.
You can make instant decisions even before hovering and
looking at the data on your cards.
HyperVision is supported on all
HyperIntelligence product offerings.
Now let's explore how to set up HyperVision by
enabling thresholds on the card header. In
the card designer, you can enable thresholds on
the header by clicking on the new threshold button on
the format panel. In
the threshold editor view, you can select a metric
from the dropdown list that you want to add a threshold on.
You can then configure the threshold ranges you want based
on your business rules. One
of my favorite little nugget here is that you
can specify the color of the range by
clicking on the bar and choosing a color from
the color palette. Click
apply, and you're ready to go.
So that's HyperVision. Back
to you, Hugh. -
have made it easier than ever before for you to
take advantage of HyperIntelligence with our brand
new HyperIntelligence SaaS offering. we
call it Hyper.Now because you can build and
deploy HyperIntelligence now. It's
$10 a user per month. You
can start with a 90 day free trial and you can access your
own HyperIntelligence environment and start building and
deploying cards today directly from our website.
you're interested in learning more about
HyperIntelligence, attend our HyperIntelligence track, some
of the amazing sessions that have been put on by
our product experts, but let's move on here to
step two in our playbook, deploy
a business intelligence library to your analysts. Now
our business intelligence library from MicroStrategy is
a combination of a number of things.
It's a single place where you can go get all of
your Dossiers and documents and dashboards and
your HyperIntelligence cards. It
gives you a global index of all of that content locally
on your Mac or PC.
It surrounds all of that content
with collaboration capabilities and to show us how
amazing it looks and how we've improved on it in
MicroStrategy 2021, product manager Holly Stevens. -
yes. So
if you're not familiar,
Library is our modern client that allows business users to
view Dossiers and documents that help to
drive impactful business decisions. You
can filter data to get a more specific view, create
bookmarks to return to later, collaborate
with team members, and export or share content across
various mediums, amplifying the power of data, and
take note that authors can build once and
deploy everywhere, meaning we've made sure that
your content is ready to go across all devices. This
year, we've re-imagined the viewing experience for
MicroStrategy 2021, and it all starts
with the newly designed sidebar.
This is a centralized place for your favorite content,
custom groups for a more personalized experience, and
finally, your recently viewed Dossiers and documents. In
addition to revamping how users interact with content,
we've also revamped how they interact with each other. Before
this year, you could only view individual bookmarks that
you had created. Now
you can share Dossiers with one bookmark or
multiple bookmarks in order to distribute rich context across
the enterprise, but here's what's really cool. If
the author of the bookmark makes any changes,
those changes are automatically pushed to recipients. It's
as if the recipients have subscribed
directly to that view.
For example, we see this to be extremely helpful for
sales teams that are looking to stay on top of
quota performance, and to take it one step further,
we improve library collaboration by adding the ability to
start new group discussions. You
can easily send direct messages with a limited
number of users providing a more secure environment.
you're a restaurant evaluating capacity under
COVID guidelines or a university evaluating
applicant data, if you haven't used collaboration
already, now might be the time. We've
also made it easier than ever to curate a seamless
app-like experience for your organization, all with Library. Dossier
authors and app designers across the organization can
work together to build a customized Dossier document for
the home screen of Library. Oh,
and let's not forget we introduced the MicroStrategy app as
part of the Library portfolio. This
entirely new product capitalizes on the power of
desktop, delivering 60% faster loading times
compared to Library web. Yeah,
you heard that right.
To learn more about the MicroStrategy app and
all the Library 2021 features, make
sure to join me in the session later today. Hugh, back
over to you.
Holly. You
know, I mentioned earlier and it really is magical
when we see organizations use what we've built
and deploy them, and there is no organization
in the world more magical than our next customer speaker. I
am really excited to introduce Disney-ABC,
you can see what they have been doing with MicroStrategy to
help transform their news organization.
everyone. I'm
Sahand Sepehrnia here from the Walt Disney Company. I
oversee four groups, content strategy and analysis,
data architecture, business intelligence, and
consumer research. Disney
owns eight television stations in the
largest markets: New York, Los Angeles, Chicago, Philadelphia,
San Francisco, Houston, Raleigh-Durham,
and Fresno. Our
stations are innovators and market leaders. We
have been number one in local news for 12 straight years. ABC-7
New York has been the most watched
television station for an incredible 17 years,
and our digital teams are best in class.
On digital, ABC OTV has the top five local
stations in the country. Most
companies use data to quantify the past,
but data can become infinitely more powerful
when you use it to make real time strategic decisions. The
most important moments in our newsrooms
are during breaking news events. One
prime example of that last
year was Hurricane Laura in Houston. Nearly
one million people lost power, and for some,
their only source of life-saving information was us. We
don't take that responsibility lightly. So
our data journalism team used the real-time feed of
big data from the NOAA to create
a critical hurricane tracker that provided data down
to the street level. For
our newsrooms, our mission is always to inform,
serve, and reflect our audiences, and this did all three. The
application we're building with MicroStrategy has
one very simple goal, to use real-time data
to make very difficult decisions in the newsroom. There
are three sections to the application. Across
the top, we have an executive summary built for
our senior leaders to see a quick snapshot
of how we're performing versus our goals. The
middle section highlights what stories are
currently trending in the last 15 minutes,
in the last hour, and over the last day, and
the bottom section is a very detailed table
of metrics for each of our stories.
This data table has several KPIs that serve as
a feedback loop and optimization tool for our newsrooms. It
helps answer three simple questions. What
worked, what didn't, and why? Our
mission will always be to inform,
serve, and reflect our audiences, but one of our biggest challenges right
now is meeting the consumers where they are. This
is caused by two things. First,
there are a lot of different sources for news. Consumers
are now searching for affirmation of their beliefs versus
information, and second, how people consume
news has really shifted, from
newspapers to their computers, from their computers to
their phones, and now from their phones to
streaming devices, and this has all changed how
we create and deliver local news. I
think it's important to realize the tremendous pressure the
newsrooms are under every day. Things
change second by second,
and there's no room for error. I
can't wait to have this application to
make our newsrooms even smarter. Our
news directors and teams have decades of experience, and
they use that experience to cover our top stories and
breaking news situations, but oftentimes it's harder to
know what other stories are valuable to our audiences, and
that's where the data and application come into play. We're
able to see what topics are trending, how
each story is performing, and ultimately put more
resources behind those stories. Making
smart decisions comes down to having the
right data at the right time. We're
all very excited to use this application, from
our group president and station presidents, to
our editors and producers in the newsrooms. To
have this much real time data used by everybody in
the newsroom is going to change the game.
what an amazing application,
definitely one to be proud of. Now
to find out more on our business intelligence library, I
encourage you to attend the business intelligence track. Amazing
sessions both today and tomorrow. So
on to step three in our playbook,
everybody to be an analyst. We
have added some amazing new capabilities to our product in
this release to make it easier than ever before
for everybody to build amazing visualizations and Dossiers that
they can publish through to their libraries. To
show you and tell you more, product manager Amy Laresch. -
We've built Dossiers to
empower everyone to be an analyst by making
them easy to build and
automatically look great on any device. I'm
really excited to share my top three offering
enhancements for MicroStrategy 2021 that
deliver on those key principles.
it's easier than ever to
create meaningful visualizations. This
is the offering experience where you can design any
Dossier that you can imagine. You
can now find several common visualizations available
with one click from the gallery. This
means you can spend more time focused on data discovery
and less time tweaking your visualizations.
After choosing the relevant fit, simply drag and drop or
double-click your data to see your vis built like magic.
Be sure to use the new dataset panel filtering options to
quickly find the right data to add to your canvas. Gone
are the days of scrolling through hundreds of objects to
find what you're looking for. Second,
design compelling Dossiers with ease. Add
shapes like arrows to point to areas of interest or
circles to make KPI's pop. Adjust
the passage to create beautiful, layered effects,
all while using keyboard shortcuts to seamlessly and
precisely design your Dossier.
Dossier design even more seamless,
we've added two new filtering options that makes it easy to
find the answers fast and avoid manual filter updates, Dossier-level
filters and dynamic default filters. Dynamic
default filters are especially useful for
rolling time periods like last three weeks.
build more responsive Dossiers than ever before. This
page is overcrowded, text boxes are cut off and
there's some containers that
are not needed for mobile viewing. With
three new game-changing features, authors
can be confident that their Dossiers will
look great on any screen. First,
introduce vertical scrolling by setting a
minimum height that the Dossier will shrink to, after
which a scroll bar is displayed. Second,
hide containers that aren't needed for
the mobile viewing experience, like images
or detailed visualizations. Third,
set text boxes to auto size where applicable to
ensure text is readable and dynamically resizes. For
a deeper dive, be sure to join our What's New in
MicroStrategy 2021 education course this Friday. For
an overview of new offering features, come
to our infographic style Dossier session and
my session on modern dashboard design. Back
to you, Hugh.
Amy, and to learn more I encourage
you to attend the business intelligence track. Amazing
sessions both today and tomorrow, and
if you want to get fully immersed in MicroStrategy 2021 take
advantage of all of the new courses and
certifications that are part of our education offering.
the next play in our intelligence everywhere playbook,
four, share your content with everybody.
We have built amazing capabilities into MicroStrategy
so that you can consume them on mobile devices, on
Android and iOS, on desktop applications for Mac and PC through
a variety of different browsers, but we recognize
there are people who use other tools. You
know, by today's estimations, there are hundreds of
millions of people every day who look at data
in Excel and in MicroStrategy 2021, those users can connect
the trusted data in MicroStrategy, the
same trusted data that you have in
your HyperIntelligence cards, in your Dossiers,
in all of the content in your library, the
same trusted data, but now in their workbooks, in
their spreadsheets, refreshable and live data
that they can rely on. We've
also built capabilities for Power BI so that Power
BI users can connect into that same trusted
data to use to build their visualizations,
exactly the same capabilities for Tableau
users as they're building their visualizations,
and what about data scientists? Well,
don't worry.
They're not left behind. We
recognize that data scientists use tools
like RStudio, like Jupyter, to, to do
data as, as they see fit, and now with
MicroStrategy 2021 they are able as well
to connect into MicroStrategy to pull that data in, to
train their metrics, to, to publish their algorithms and
publish that data back into MicroStrategy as a system of
record that can be used by other users in
their cards and their Dossiers, and as part of
our commitment to intelligence everywhere, we
want you to use the value of your data and extend it as
part of step five to your customers, with capabilities
let you white label our applications and offer them as
new products and new services to your customers. To
show you some of the amazing capabilities that
are possible with our open architecture,
solutions architect Antoine Issaly. -
Hugh. I'm
excited to showcase some of our most recent advancements for
both mobile and embedded experiences. With
specific technology, MicroStrategy
offers content creators a
complete creative freedom while preserving
a responsive environment ready to be displayed on
any size of screen. Combined
with mobile SDK, our customers have been able to
create their own iOS and Android mobile application without
writing a single line of code. This
means they haven't had to invest in niche tech skills or
large development teams to create their own mobile apps. The
only trade-off is that up until now, they have had to
embrace our library home screen as
the entry point of the mobile experience. It's
beautiful, but it doesn't match every workflow. MicroStrategy
2021 completely changes the game by
allowing the Dossier itself to become the
library mobile starting point. Given
how Dossiers can be designed and tied to each other in
intelligent workflows, customers are now in full
control of their mobile app design and workflows, no
code and no compromise. Now,
about embedding. MicroStrategy's
already recognized as the world leader when
it comes to injecting our graphics into application with
embedding APIs. Visualizations
are infused in web applications with hooks to
make them fully interactive with your core application. This
year, we're making embedding even faster to implement. Check
out this example. I'm
building a nature software. It's
great, but users complained that there are way too
many clicks before knowing if they can accept
their users' time off requests. In
the past, if I wanted to enhance my workflow by
adding analytics, I would have had
to redesign parts of the workflow,
decide what screen real estate to dedicate to analytics,
and probably alter a lot of my original code. If
I were fast, it would take me weeks. Now,
with Hyper SDK, I can do it in less than a day. I
can design my card using a drag and drop experience
and then simply add a few lines of prescribed code into
my application.
Contextual analytics will ensure every time a user hover
over one of the keyword I chose. In
addition, my card will carry new entry points to
all the core workflows I might need. With
hyper SDK, I can embed actionable analytics in
less than a day. To
learn more tune in to the embedded intelligence channel.
Now, here's Hugh. -
Antoine. Now,
if you're interested in learning more about
what we've covered in the last couple of steps, I
courage you to attend the amazing sessions
in the embedded intelligence track. What's
next? Step
six, upgrade to 2021.
have made the upgrade experience easier than ever before, and
you're instantaneously going to get performance benefits based
on the work that we've been doing with
some of our customers to improve the performance when
they connect through to all of their data sources, specifically
data sources in the cloud, like
Google cloud platform and Snowflake. To
tell you more about all of these improvements, please
welcome to the stage product manager VP Ananya Ojha.
you, Hugh. MicroStrategy
is the modern open platform that
embraces all sources and forms of data and
delivers trusted content through our semantic graph. Whether
it is powerful SQL push downs, efficient caching,
or the ability to blend data across sources, MicroStrategy
is the BI standard for analytics.
Here's how some of our customers are leveraging
our platform and achieving incredible results.
is a retail giant in UK. To
navigate the unique challenges of 2020, they
leverage the scalability of MicroStrategy-managed cloud
platform, SQL push downs that harness the power of
Snowflake, and reusability afforded by semantic graph.
This helped align operations and deliver insights to
more than 14,000 frontline workers
on their mobile devices, saving tens of thousands of
man hours over the year.
and Fields is a global leader in skincare products. In
2020, their BI team have floated routine tasks and
empowered executives with analysis by launching
a fully managed MicroStrategy cloud
platform on Google BigQuery. This
move freed up their IT team to focus on
next gen projects using NLP and prescriptive analytics, prescriptive
analytics that inform hundreds of employees
and hundreds of thousands of consultants. With
advancements in MicroStrategy 2021,
we are confident that every customer, starting
with Rodan and Fields, who just finished their
upgrade, will be able to realize even
more impressive results. Here's
why.
First up, MicroStrategy 2021 delivers a 3X better out
of the box performance for Snowflake
and 30% faster time transformations on Google BigQuery, and
as our customers continue the adoption of
cloud data lakes, we are opening up access
to cloud storage on AWS, Azure and Google cloud across
all major file formats.
In addition, to help customers optimize spend
on cloud data warehouses and performance scale,
MicroStrategy 2021 delivers a 10X improvement in
reusability of analysis with cache management now
scaling beyond one million caches.
We also added capabilities like look up caching cubes
that provide a 30% faster performance improvement
for live query executions across all SQL sources. With
these and many more enhancements, we are confident
that MicroStrategy 2021 will supercharge your organization
regardless of your data's format or location. Thank
you, and back to you, Hugh.
(steps
thanks, Ananya, and if you're interested
in learning more, I encourage you attend some of the
amazing sessions in our enterprise data track, and
if you want to, you know, deploy HyperIntelligence, just
like ServiceNow, if you want to build amazing looking
applications just like Disney-ABC, or
if you want to leverage your data just like Pfizer, there
is no better step than step seven, move to the cloud.
MicroStrategy cloud is by far and away the
best version of MicroStrategy 2021. We've
evolved our cloud offering over the last decade to
be the best version of MicroStrategy. We've
wrapped the entire platform with a collection of
additional capabilities to give you seamless
deployment of environments. We
have automated a way what used to be manual processes
and replace them with a couple of clicks, and we've wrapped
that with the industry's best cloud security. We
will encourage you to make the move. Make
the move to the MicroStrategy cloud, and we, we
want to encourage you by giving you access to
software services and education as part of that move. Software,
we're going to give you access to a collection of
different products, including giving all your users the
MicroStrategy app, collaboration services to the things that
Holly did an amazing job of showing you earlier on.
We're going to give you access to services to be able to
upgrade, patch, and optimize the performance in
your environment, and we're also going to
give your analysts and your architects access
to our courses and certifications as
part of our education catalog. If
you're interested in learning more about all
of the amazing capabilities in our cloud offering and
how you can calculate the cost savings of
moving to the cloud, I encourage you attend
the amazing sessions in our cloud intelligence track.
understand the value of the information you have within
your team and within your organization, and
you understand the opportunity of distributing intelligence
everywhere, and with the
intelligence everywhere playbook, more
importantly, with